Huumans, a new platform founded by Bill Murphy, today announced its official launch, introducing a free, AI-powered solution designed to help Canadian small business owners better understand, manage, and grow their businesses.
Built with simplicity and transparency at its core, Huumans offers a centralized platform where small business owners can create a “smart budget,” track where their money is going, and benchmark their performance against industry data from Statistics Canada. The goal is to provide business owners with not just financial visibility, but meaningful context they can act on.
Unlike traditional financial tools that rely on static dashboards, Huumans combines adaptive AI with real human support, helping users interpret their data and make informed decisions. In addition to budgeting and benchmarking, the platform connects users with relevant products, services, and insights from other business owners, creating a unified ecosystem tailored to their needs.
“I started Huumans with one goal in mind: to create a safe place for small business owners to go to find the products, services, and content they need to be successful.
No BS. No sales tactics. A place where they’re not lied to, taken advantage of, or seen as a transaction or something to be marketed and sold to. A place where they’re treated with respect, like human beings. A space focused on success for all, not success at the expense of another.
Huumans is a hub where the humans behind small businesses can go to move their business forward. No longer alone, no longer a single unheard and ignored voice. A platform that brings together thousands of human voices, demanding respect and truth.
Save time, save money and become human again. Humans helping humans. That’s the Huumans philosophy.”
— Bill Murphy, Founder & CEO (Co-founder of Wagepoint)
As part of its launch, Huumans is prioritizing onboarding Canadian small business owners into their first smart budget, enabling them to compare their financial performance against industry benchmarks and identify opportunities for improvement. The company is also rolling out a video series featuring real stories from small business owners, which will help inform future product development and expansion into additional industries.
With its May 2026 debut, Huumans aims to address a growing need among small business owners for tools that are both powerful and accessible, offering a platform that replaces complexity with clarity and puts human experience at the center of financial decision-making.